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On February 4th, 2021, exciting news was announced when a Polkadot exchange-traded product (ETP) was launched on the SIX Swiss Exchange. This was made possible thanks to the fintech company 21Shares AG. This is massive news for the crypto industry and an important step toward even greater cryptocurrency adoption. Having a Polkadot ETP creates opportunities for new people to gain exposure to cryptocurrency through traditional means. Furthermore, substantially increased exposure to a top-performing coin suggests that we may see an influx of new users wanting to invest and trade in other cryptocurrencies.